When I was a marketing director at a global electronic instrument manufacturing company, I realized there were a critical need and a huge opportunity for B2B manufacturers to gain market share and increase revenue.
All manufacturers had to do was to satisfy the need for information about solving their most significant pain points amongst their target market. Simple as that sounds, it's not easy for manufacturers because they lacked the skill set called 'marketing'.
This mission of MMG is to help manufacturers take advantage of this huge opportunity. MMG brings the skillset to your company for more pipeline, awareness, and revenue growth.
Bruce McDuffee Founder and CEO - 21 years MFG experience, B.S. Civil Engineering, MBA International Managment & Marketing
Manufacturing has been my entire career. For the first 10 years, I was on the factory floor learning how to satisfy the needs of our customers, communicated to me by the Marketing and Sales professionals.
The next 25 years was in sales and marketing. With that experience comes a clear understanding of how much our profession has changed over the years. And also, just as importantly, what has remained the same.
One very critical piece that has remained is the need for direct sales contact to your customers and leads. What has changed is how to get the sales people in front of the customer effectively and efficiently.
David Love Business Development - 35 years MFG experience, MBA
